Optimize business development. De-risk operations. Accelerate growth.
We specialize in helping early-stage companies with public policy and community informed business development.
We have a track record of helping start-ups successfully unlock new markets, build meaningful relationships with public sector stakeholders, and do business with government. We move with thoughtful urgency with the goal of helping your company scale an enduring and sustainable business.
Our Services
-
Government relations
Public policy strategy
Public policy advocacy
Legislative tracking and development
Campaign development and management
Lobbyist sourcing and management
-
Go-to-market strategy
Regional growth and business development strategy
Government procurement strategy
RFP submission and management
-
Brand identity and messaging
Public relations
Thought leadership
Crisis communications
Event and media production
-
Local Community De-risk strategy
Campaign development and management
Workshops & facilitation
Our expertise
Data + emerging technology
Transportation + mobility
Infrastructure + built environment
Sustainability + resilience
Housing + development
Quality of life + livability
Social welfare + human services
Economic + workforce development
OUR TRUSTED PARTNERS
Who we’ve worked with
Why Common Good?
-
We've been in your shoes.
We have run multi-state legislative campaigns, led nationwide go-to-market strategies, and spearheaded communication and marketing strategies for companies at all stages of growth.
We know exactly the type of pressure and resource constraints you are under, and how to succeed in this environment.
-
We operate with real-time, pro-active accountability.
Common Good takes the guesswork out of consultant and project management.
We provide you with a comprehensive weekly dashboard with updates on our project progress and a Return on Investment tracker so you’ll always know the status of our projects and the value we bring to your organization.
-
We have nationwide connectivity.
We are partnered with a robust cohort of trusted public policy strategists, government leaders, and lobbyists in every major city in North America.
Whether you’re eyeing nationwide expansion, are seeking specialized regional support, or need boots on the ground in a local jurisdiction, we not only have the connectivity to secure the coverage you need, but will manage the work for you, too.
-
We're multidisciplinary.
Common Good goes beyond lobbying. In addition to legislative strategy and public policy advocacy, we have expertise in business development, communications, public relations, brand and marketing, and government affairs team development.
-
We're flexible and agile.
We know that company priorities change, budgets shift, and opportunities arise at a moment's notice. At Common Good, we customize our services to meet the size and scope of your company's needs.
Whether you need a project manager, a regional team, or a fractional hire, we have the ability to shrink, grow, and pivot when you need us to.
-
Our work is time tested and trusted.
Over the course of nearly two decades, we've gained a deep understanding of the opportunities and pitfalls of the industry. We incorporate our time-tested experience into our work while continuing to evolve and grow.
We have a track record of success and are known for our integrity, ingenuity, follow-through. From CEOs, to lobbyists, legislators, community members, in-house staff, and everyone in between, we have been lucky to garner the trust and support of a wide range of stakeholders.
Meet the Team
-
Founding Partner
Samantha "Sam" Roxas brings over 15 years of experience in public policy and private sector leadership to Common Good, with expertise in legislative and government affairs strategy, communications, public engagement, and event and media production.
Prior to co-founding Common Good, Sam led public affairs and business development for high-growth startups in the mobility and built environment sectors. She’s guided companies like WeWork, REEF Technologies, and Replica through complex government landscapes, developed effective go-to-market strategies, built strong community ties, and passed legislation that fueled business growth.
Before advising companies, Sam spent a decade in government, serving the offices of then-California State Assembly Speaker Pro Tempore David Chiu, U.S. Senator Barbara Boxer, San Francisco Mayor London Breed, and U.S. Representative Jackie Speier on groundbreaking legislation in the housing, economic development, social equity, and environmental sustainability world. Sam’s legislative accomplishments continue to shape communities through the implementation of affordable housing tax credits, criminal justice reforms, expanded micromobility options, funding for preserving small businesses, and more.
A recognized thought leader, Sam frequently speaks at conferences, community events, and with press on the opportunities and challenges of public-private collaboration. She produces and co-hosts Beyond Streets (formerly The Mobility Podcast) where she examines the impact of transportation equity solutions in cities with leaders shaping the industry.
Based in South LA with her partner Ryan, their two children, and Chihuahua King, Sam is also a dedicated foster parent, advocating for the rights and well-being of children and families.
-
Founding Partner
For almost 2 decades, Dan has built a track record of impacting policy changes and growing businesses at the intersection of technology, policy and politics. Prior to co-founding Common Good, Dan led policy and public affairs teams at mobility companies, developing creative solutions to drive policy changes, bringing new products to market and cementing relationships with governments in all 50 states.
Dan cut his teeth in politics on Capitol Hill serving as Deputy Chief of Staff to US Representative Patrick J. Kennedy and in the pressure cooker of New York City Hall for Mayor Michael Bloomberg where he led complex negotiations, helped to pass landmark legislation and forged new coalitions at the highest levels of government.
In the private sector, Dan held partnerships and marketing roles for American Express and Amazon where he led social impact partnerships with the One Organization and led marketing campaigns to promote financial literacy and equitable access to the banking system.
Dan makes his home in picturesque Snoqualmie, WA with his wife Holly and their twin daughters. Dan serves on the Snoqualmie City Planning Commission, ITS Washington Events Committee and coaches youth sports.